Issue 17/2000

STEFAN HOFMANN

wants to promote customer relations in agencies as the new ASW president:

FRANÇOIS GROSS

as ombudsman of 24 Heures, always seeks the proximity of the editorial office:

JOINTS PER FAX

New campaign: Sometimes thoughtful, sometimes humorous: Canon has color fax machines advertised by LowelGGK.

THE NEW FROM KNEE

Advertising: The National Circus is rebuilding its communications. With a new illustrated magazine and virtual circus visit.

LESCH+FREI ADVERTISES WITHOUT CREATIVITY

Media: The Zurich agency Lesch-i-Frei advertises in M & K with price pressure on ads instead of creative services.

GREY EMINENCE

Media: Fritz M. Schuhmacher has a wide-ranging media network in Basel and is regarded as a gray eminence of the media scene on the Rhine bend.

KURT IMHOF

sees a politicization of consumption as a consequence of moralization in advertising