This is how Swiss starts Advent with Christmas spirit
Swiss is ringing in the festive season with the "LXmas With You" campaign. This year, Christmas at the airline is all about togetherness.
This year's Advent season began at Swiss International Air Lines on December 1 with the launch of the "LXmas" campaign and a festive Christmas competition. Under the motto "LXmas With You", Swiss wants to put its customers around the world in the Christmas spirit and celebrate togetherness during the festive season. Travelers and those at home have the opportunity to win big and small surprises via social media channels and experience unique moments.
They can also digitally explore up to four festive Swiss Christmas worlds via Instagram and Tiktok using augmented reality filters. In addition to numerous other prizes, a special highlight for participants in the competition is the opportunity to fly two of their loved ones to Zurich with Swiss and experience the magic of Christmas at a joint Christmas party at Zurich Airport.
Christmas moments in the air and on the ground
Santa Claus and his helping elves will make a personal appearance on selected flights and surprise guests. But what would a Christmas trip be without a red-nosed companion? True to the antler-wearing companions of the Christmas characters, an Airbus A340-300 (HB-JMA) and an Airbus A320-200 (HB-IJJ) with a red nose will be on the move during this year's Christmas season, carrying the magic of Swiss Christmas out into the world.
There will also be a "Zurich Christmas Village" at Bellevue with a Swiss Christmas stand, as well as the opportunity to explore the future Swiss First cabin of the new "SWISS Senses" customer experience concept with VR glasses and experience it in a Christmas atmosphere at Check-in 1 at Zurich Airport.